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UT Southwestern
Concussion Campaign
Concussion Campaign
BRANDING & STRATEGY
PRINT ADVERTISING
OUTDOOR
EVENT SIGNAGE
With so much concern about the short and long tern effects of concussions, UT Southwestern wanted to leverage their neurological expertise to help educate athletes and parents of athletes on the seriousness of concussions and what to look for. The campaign included print, outdoor, direct mail, digital and professional and high school sports sponsorships.
Lenticular display signs (and direct mail) helped bring to life a key sign of a concussion.
Additional UT Southwestern Work
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